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2012 PSA
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ASC’s Trends & Topics Seminar Series

This is an archive listing of a past ASC event.
Date: Monday, October 24, 2011
Time: 8:30 to 09:00 a.m. Registration and Continental Breakfast
9:00 to 10:15 a.m. Session
Location: Heenan Blaikie LLP
333 Bay Street, Suite 2900
Toronto, Ontario

A crisis has erupted. The media is abuzz with negative news and speculation about your brand. In our world of instant media, there is no time to stop, think, and plan. What strategies and plans do you need to have in place to protect your brand in a crisis – online and offline? What measures should be in place to avert a crisis? And what are the implications for business in light of Health Canada’s recently enacted Canada Consumer Product Safety Act?

Join ASC to learn from leading experts from Heenan Blaikie LLP about how to work with your communications, regulatory, and legal team to assess and plan for risks, and to devise proper legal and communications strategies in an ever-changing environment.

Heenan Blaikie LLP Panel:
Wendy Reed, Counsel (Moderator)
Cathy Bate, Partner
George Karayannides, Partner
Andrea Rush, Partner, Patent and Trade-mark Agent

Space is limited. Early registration is encouraged!