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An Introduction to Food Advertising Regulations Presented by ASC Clearance Services


Date: Thursday, September 24, 2009

Time: 8:30 a.m. to 9 a.m. - Registration and continental breakfast
         9:00 a.m. to 11:00 a.m - Workshop
Location: Hotel Le Cantlie Suites, 1110 Sherbrooke Street West
Room: Mezzanine A&B

* Workshop will be conducted in French

Registration Fees:
ASC, ICA and AQAA Members:

$39.51 ($35 + $1.75 GST + $2.76 QST)
$62.08 ($55 + $2.75 GST + $4.33 QST)


ASC Clearance Services will present an interactive introductory workshop to help food advertisers and their agencies create advertising that complies with the Food and Drugs Act & Regulations and the Canadian Food Inspection Agency’s Guide to Food Labelling and Advertising.

Over the course of a two-hour workshop, we will highlight the dos and don’ts of using the following claims in food advertising:

  • compositional/quality claims
    • common names
    • ingredient declaration
    • use of such terms as fresh, natural and pure
  • nutrient content claims
    • energy claims
    • comparative claims
    • diet-related health claims, e.g. drug-like claims, biological role claims, weight loss/maintenance claims
This workshop will be of particular interest to Regulatory Affairs, Marketing, Advertising and Agency professionals.

Space is limited. Please register early.