ÿþ<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN" "http://www.w3.org/TR/html4/loose.dtd"> <html> <head> <meta http-equiv="Content-Type" content="text/html; charset=iso-8859-1"> <title>Advertising Standards Canada</title> </head> <STYLE> .bodyText { FONT-FAMILY:ARIAL,HELVETICA,SANS-SERIF,VERDANA; FONT-SIZE:10pt; LINE-HEIGHT:120%; COLOR: #505050; } .blueTitleText { FONT-FAMILY:GEORGIA,VERDANA,ARIAL,HELVETICA,SANS-SERIF; FONT-SIZE:10pt; LINE-HEIGHT:120%; COLOR: #1609b9; } .orangeTitleText { FONT-FAMILY:GEORGIA,VERDANA,ARIAL,HELVETICA,SANS-SERIF; FONT-SIZE:10pt; LINE-HEIGHT:120%; COLOR: #ffa800; } .redBodyText { FONT-FAMILY:ARIAL,HELVETICA,SANS-SERIF,VERDANA; FONT-SIZE:10pt; LINE-HEIGHT:120%; COLOR: #c80000; } .footerText { FONT-FAMILY:ARIAL, VERDANA,HELVETICA,SANS-SERIF; FONT-SIZE:8pt; LINE-HEIGHT:130%; COLOR: #9a9a9a; } A { FONT-FAMILY:VERDANA,ARIAL,HELVETICA,SANS-SERIF; FONT-SIZE:9pt; LINE-HEIGHT:130%; COLOR: #00529b; } </STYLE> <BODY MARGINWIDTH="0" MARGINHEIGHT="0" TOPMARGIN="0" LEFTMARGIN="0" BGCOLOR="#ffffff"> <CENTER> <TABLE CELLSPACING="0" CELLPADDING="0" WIDTH="652" BORDER=0> <TR> <TD VALIGN=BOTTOM ALIGN=LEFT WIDTH=652 HEIGHT=3 BGCOLOR="#FFFFFF" COLSPAN=5></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=652 HEIGHT=151 COLSPAN=5> <A HREF="http://www.adstandards.com/en/index.asp"> <IMG SRC="images/topBar-v3i3.jpg" width=652 height=151 hspace=0 vspace=0 border=0 ></A></TD> </TR> <TR> <!--LEFT COLUMN TEXT STARTS HERE--> <TD VALIGN=TOP ALIGN=LEFT WIDTH=305 HEIGHT=100% BGCOLOR="#FFFFFF"> <!--ASC GENERAL NEWS --> <TABLE CELLSPACING="0" CELLPADDING="0" WIDTH="305" BORDER=0> <TR> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=30 COLSPAN=3> <IMG SRC="images/titleBar_ASCGeneralNews.gif" width=131 height=30 hspace=0 vspace=0 border=0></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=1 HEIGHT=100% BGCOLOR="#B9B9B9"></TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=21 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=100%> <A HREF="newsletter_v3-i3.htm#item1" class="blueTitleText"><B>ASC holds successful Toronto Breakfast Forum, <i>How Green Is Your Promise</i>?</B></A><BR> <SPAN class="bodyText">On Tuesday, Oct. 21, a capacity crowd attended ASC's Breakfast Forum <em>How Green Is Your Promise? Consumer Perceptions and Government Expectations about Environmental Advertising Claims</em>, at the Park Hyatt Toronto. </SPAN><br> <A HREF="newsletter_v3-i3.htm#item1"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR><BR> <A HREF="newsletter_v3-i3.htm#item2" class="blueTitleText"><b>ASC Breakfast Forum, Nov. 11, Montreal: <i>How Green Is Your Promise</i>?</B></A><BR> <SPAN class="bodyText">ASC will host a Breakfast Forum on Nov. 11 in Montreal, featuring guest speakers Jack Bensimon, David Herle and Pierre Savoie, exploring consumer perceptions and government expectations about environmental advertising claims. <A HREF="newsletter_v3-i3.htm#item2"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR><BR> <A HREF="newsletter_v3-i3.htm#item3" class="blueTitleText"><B>ASC founding contributor to Canada s first Advertising Week</B></A><BR> <SPAN class="bodyText">ASC is pleased to be a founding contributor to Canada s first Advertising Week, to be held Jan. 26 to 29 in Toronto, Montreal, Halifax, Vancouver and Edmonton. <A HREF="newsletter_v3-i3.htm#item3"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR><BR> <A HREF="newsletter_v3-i3.htm#item4" class="blueTitleText"><B>ASC contributes to Word Health Organization's development of global strategy to reduce harmful use of alcohol</B></A><BR> </strong><span class="bodyText">At the request of several members, ASC made a submission to the World Health Organization (WHO) on the development of a global strategy to reduce the harmful use of alcohol.</span></span><br> <A HREF="newsletter_v3-i3.htm#item4"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR><BR> <A HREF="newsletter_v3-i3.htm#item5" class="blueTitleText"><B>New Interpretation Guideline for the <i>Canadian Code of Advertising Standards</i> re: Environmental Claims</B></A><BR> <SPAN class="bodyText">The ASC Board of Directors recently approved a new interpretation guideline for the <i>Canadian Code of Advertising Standards</i>. When evaluating complaints involving environmental claims that allegedly are misleading or deceptive, ASC s Consumer Response Council may take into account the new publication, <i>Environmental claims: A guide for industry and advertisers</i>, by the Canadian Standards Association and the Competition Bureau of Canada.<A HREF="newsletter_v3-i3.htm#item5"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR> <BR> <A HREF="newsletter_v3-i3.htm#item6" class="blueTitleText"><B>2008 Q3 <i>Ad Complaints Report</i> now online</B></A><BR> <SPAN class="bodyText">ASC s online report, covering the period from July 1 to Sept. 30, 2008, provides case summaries of upheld consumers complaints about advertising. <A HREF="newsletter_v3-i3.htm#item6"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR><BR> </TD> </TR> </TABLE> </TD> <TD VALIGN=TOP ALIGN=RIGHT WIDTH=21 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <!--RIGHT COLUMN TEXT STARTS HERE--> <TD VALIGN=TOP ALIGN=LEFT WIDTH=305 HEIGHT=100% BGCOLOR="#FFFFFF"> <!--MEMBERSHIP NEWS--> <TABLE CELLSPACING="0" CELLPADDING="0" WIDTH="305" BORDER=0> <TR> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=30 COLSPAN=3> <IMG SRC="images/titleBar_membershipNews.gif" width=131 height=30 hspace=0 vspace=0 border=0></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=1 HEIGHT=100% BGCOLOR="#B9B9B9"></TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=21 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=100%> <A HREF="newsletter_v3-i3.htm#item7" class="blueTitleText"><B>ASC welcomes new member</B></A><BR> <SPAN class="bodyText">ASC is pleased to welcome the Association of International Automobile Manufacturers of Canada (AIAMC) as a new member. <A HREF="newsletter_v3-i3.htm#item7"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR> <BR> <A HREF="http://www.adstandards.com/en/Member/membershipList.asp" class="blueTitleText"><IMG SRC="images/memberBlurb.gif" width=283 height=73 hspace=0 vspace=0 border=0></A><BR><BR> </TD> </TR> </TABLE> <!--ASC CLEARANCE SERVICES NEWS --> <TABLE CELLSPACING="0" CELLPADDING="0" WIDTH="305" BORDER=0> <TR> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=30 COLSPAN=3> <IMG SRC="images/titleBar_ASCClearanceServicesNews.gif" width=199 height=30 hspace=0 vspace=0 border=0></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=1 HEIGHT=100% BGCOLOR="#B9B9B9"></TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=21 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=100%> <A HREF="newsletter_v3-i3.htm#item8" class="blueTitleText"><B>ASC Clearance Services presents the annual Holiday Breakfast Seminars</B></A><BR> <SPAN class="bodyText">The ASC Clearance Services team will host the annual Holiday Breakfast Seminars in Toronto on Dec. 4 and in Montreal on Dec. 9. <A HREF="newsletter_v3-i3.htm#item8"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR><BR> <A HREF="newsletter_v3-i3.htm#item9" class="blueTitleText"><B>Children s Clearance Committee continues expedited service for holiday season</B></A><BR> <SPAN class="bodyText">To accommodate your children s advertising clearance needs during the busy holiday season, ASC s children s clearance section will continue adding extra Children s Clearance Committee meetings through to the end of November. <A HREF="newsletter_v3-i3.htm#item9"><IMG SRC="images/icon_More3.gif" align=middle width=38 height=15 hspace=0 vspace=0 border=0></A></SPAN><BR><BR> </TD> </TR> </TABLE> <!--THIS ISSUES FAQ > <TABLE CELLSPACING="0" CELLPADDING="0" WIDTH="305" BORDER=0> <TR> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=30 COLSPAN=3> <IMG SRC="images/titleBar_thisIssuesFAQ.gif" width=199 height=30 hspace=0 vspace=0 border=0></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=1 HEIGHT=100% BGCOLOR="#B9B9B9"></TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=21 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=100%> <A HREF="http://www.adstandards.com/en/newsletters/newsletter_v1-i3.html#item5" class="blueTitleText"><B>Q: When should you request a consultation with ASC Clearance Services?</B></A><BR><BR> </TD> </TR> </TABLE--> <!--INDUSTRY NEWS --> <TABLE CELLSPACING="0" CELLPADDING="0" WIDTH="305" BORDER=0> <TR> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=30 COLSPAN=3> <IMG SRC="images/titleBar_industryNews.gif" width=199 height=30 hspace=0 vspace=0 border=0></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=1 HEIGHT=100% BGCOLOR="#B9B9B9"></TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=21 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <TD VALIGN=TOP ALIGN=LEFT HEIGHT=100%> <B><SPAN class="blueTitleText"><A HREF="newsletter_v3-i3.htm#item10" class="blueTitleText">ACA continuing education courses</A></B><BR><BR> <B><SPAN class="blueTitleText"><A HREF="newsletter_v3-i3.htm#item11" class="blueTitleText">ICA professional development workshops and courses</A></B><BR><BR> <BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR><BR> <BR> </TD> </TR> </TABLE> </TD> <TD VALIGN=TOP ALIGN=RIGHT WIDTH=20 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <TD VALIGN=TOP ALIGN=RIGHT WIDTH=1 HEIGHT=100% BGCOLOR="#B9B9B9"></TD> </TR> </TABLE> <TABLE CELLSPACING="0" CELLPADDING="0" WIDTH="652" BORDER=0> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=1 HEIGHT=100% BGCOLOR="#b9b9b9"></TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=20 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <!--FULL STORIES START HERE--> <TD VALIGN=TOP ALIGN=LEFT WIDTH=610 HEIGHT=100% BGCOLOR="#FFFFFF" > <p><IMG SRC="images/dottedLine_608x1.gif" align=middle width=608 height=1 hspace=0 vspace=25 border=0></p> <p><A HREF="" NAME="item1"></A><span class="blueTitleText"><strong><B><br> ASC holds successful Toronto Breakfast Forum <em>How Green Is Your Promise?</em> </B><br> </strong></span><span class="bodyText">On Tuesday, Oct. 21, a capacity crowd attended ASC&rsquo;s Breakfast Forum <em>How Green Is Your Promise? Consumer Perceptions &amp; Government Expectations about Environmental Advertising Claims </em>at the Park Hyatt Toronto.</span> </p> <p class="bodyText">The well-received event featured guest presenters Jack Bensimon, President, Bensimon Byrne and David Herle, Principal, Gandalf Group, who shared findings from the most recent quarterly <em>Bensimon Byrne Consumerology Report</em>, including insights into consumer perceptions about environmental claims in marketing and advertising.</p> <p class="bodyText">Aaron Bown, Lead Project Officer, Environmental Claims Guidelines for Canada's Competition Bureau, led the audience through the recent publication by the Competition Bureau and Canadian Standards Association, entitled <em>Environmental claims: A guide for industry and advertisers</em>. </p> <p class="bodyText"><STRONG><strong>Follow these links to access event slide presentations and related publications: </strong></STRONG></p> <UL type="disc" class="bodyText"> <LI><A title="blocked::http://www.adstandards.com/en/events/BensimonByrneGandalfGroup.pdf" href="http://www.adstandards.com/en/events/BensimonByrneGandalfGroup.pdf"><SPAN class="bodyText" title="blocked::http://www.adstandards.com/en/events/BensimonByrneGandalfGroup.pdf">Slide presentation: Bensimon Byrne and Gandalf Group</SPAN></A> <LI><A title="blocked::http://www.bensimonbyrne.com/ConsumerologyReportJuly24.pdf" href="http://www.bensimonbyrne.com/ConsumerologyReportJuly24.pdf"><SPAN class="bodyText" title="blocked::http://www.bensimonbyrne.com/ConsumerologyReportJuly24.pdf">Link to <em title="blocked::http://www.bensimonbyrne.com/ConsumerologyReportJuly24.pdf"><SPAN title="blocked::http://www.bensimonbyrne.com/ConsumerologyReportJuly24.pdf">Bensimon Byrne Consumerology Report</SPAN></em></SPAN></A> <LI><A title="blocked::http://www.adstandards.com/en/events/competitionbureau.pdf" href="http://www.adstandards.com/en/events/competitionbureau.pdf"><SPAN class="bodyText" title="blocked::http://www.adstandards.com/en/events/competitionbureau.pdf">Slide presentation: Competition Bureau</SPAN></A> <LI><A title="blocked::http://www.competitionbureau.gc.ca/epic/site/cb-bc.nsf/vwapj/guide-for-industry-and-advertisers-en.pdf/$FILE/guide-for-industry-and-advertisers-en.pdf" href="http://www.competitionbureau.gc.ca/epic/site/cb-bc.nsf/vwapj/guide-for-industry-and-advertisers-en.pdf/$FILE/guide-for-industry-and-advertisers-en.pdf"><SPAN class="bodyText" title="blocked::http://www.competitionbureau.gc.ca/epic/site/cb-bc.nsf/vwapj/guide-for-industry-and-advertisers-en.pdf/$FILE/guide-for-industry-and-advertisers-en.pdf">Link to <em title="blocked::http://www.competitionbureau.gc.ca/epic/site/cb-bc.nsf/vwapj/guide-for-industry-and-advertisers-en.pdf/$FILE/guide-for-industry-and-advertisers-en.pdf"><SPAN title="blocked::http://www.competitionbureau.gc.ca/epic/site/cb-bc.nsf/vwapj/guide-for-industry-and-advertisers-en.pdf/$FILE/guide-for-industry-and-advertisers-en.pdf">Environmental claims: A guide for industry and advertisers</SPAN></em></SPAN></A> </LI> </UL> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="/en/images/newsletter/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><BR> <BR> <p><A HREF="" NAME="item2"></A> <SPAN class="blueTitleText"><B class="blueTitleText">ASC Breakfast Forum, Nov. 11, Montreal: <i>How Green Is Your Promise? Consumer Perceptions & Government Expectations about Environmental Advertising Claims</i></B><BR> <strong> <span class="bodyText">E</span></strong><span class="bodyText"><b>vent details</b></span> <br> <span class="bodyText">Nov. 11, Loews Hotel Vogue, 1425 Rue de la Montagne, Montreal<br> Breakfast 8:30 to 9 a.m. / Presentation 9 to 10:30 a.m.<br> ASC, ICA and AAPQ members: $30 (plus GST) / Non-members: $60 (plus GST)<br> <br> <b>Guest Speakers</b> </span></p> <ul> <li> <p class="bodyText"><b>Jack Bensimon, President, Bensimon Byrne</b> and <b>David Herle, Principal, Gandalf Group</b>, will share findings from the most recent quarterly <i>Bensimon Byrne Consumerology Report</i>, which includes important information on Canadian consumer perceptions about environmental claims in marketing and advertising. (<i>presentation in English</i>)</p> </li> <li> <p class="bodyText"><b>Pierre Savoie</b> of <b>Legault Joly Thiffault S.E.N.C.R.L.</b> will lead attendees through the new <b><i>Environmental claims: A guide for industry and advertisers</i></b>, created by the Competition Bureau and the Canadian Standards Association.</p> </li> </ul> <p class="bodyText"> Click <a href="http://www.adstandards.com/fr/events/howgreenisyourpromisemontreal.asp" class="bodyText">here</a> for more information. Space is limited; please register early.<BR> <BR><A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="/en/images/newsletter/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><BR> <BR> <!--STORY 2--> <a href="" name="item3"></a><SPAN class="blueTitleText"><B>ASC founding contributor to Canada s first Advertising Week</B><BR> <SPAN class="bodyText">ASC is pleased to be a founding contributor to Canada s first Advertising Week, to be held Jan. 26 to 29 in Toronto, Montreal, Halifax, Vancouver and Edmonton.<BR> <BR> Advertising Week is a four-day celebration of the business of ideas and communication. It will include keynote and panel presentations, thought leadership conferences, awards events, demonstrations of creativity, various initiatives for younger advertising practitioners, university outreach and agency open houses.<BR> <BR> As part of Advertising Week, on Wednesday, Jan. 28 in Montreal, ASC and the Association of Canadian Advertisers (ACA) will co-present an executive forum with guest speaker John Dalla Costa, President of the Centre for Ethical Orientation, who will share the highlights of a new milestone study, <i>In Trust: Ethics in Advertising</i>. Commissioned by ASC and the ACA, this enquiry probes the critical role that ethics plays in the Canadian marketing communications industry.<BR> <BR> Event time and location details will be announced in the coming weeks.<BR> <BR> For more information about Advertising Week, visit <a href="http://www.advertisingweek.ca" class="bodyText">www.advertisingweek.ca</a>.<BR> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><br><br> <a href="" name="item4"></A><span class="blueTitleText"><strong>ASC contributes to Word Health Organization&rsquo;s development of global strategy to reduce harmful use of alcohol</strong><br> <span class="bodyText">At the request of several members, ASC made a submission to the World Health Organization (WHO) on the development of a global strategy to reduce the harmful use of alcohol. ASC&rsquo;s submission highlighted Canada&rsquo;s unique framework for self-regulation of alcoholic beverage advertising, and for setting and maintaining standards for advertising through the <em>Canadian Code of Advertising Standards</em>. </p> <p class="bodyText">ASC&rsquo;s submission, along with all of the others that contributed to WHO&rsquo;s web-based consultation during the month of October, will shortly be available on the <a href="http://www.who.int/en/" class="bodyText">WHO website</a>. For a copy of ASC&rsquo;s submission, click <a href="http://www.adstandards.com/en/newsletters/ASCSubmissiontoWHO.pdf" class="bodyText">here</a>.</p> <p class="bodyText"> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><BR><BR> <A HREF="" NAME="item5"></A> <SPAN class="blueTitleText"><B>New interpretation guideline for the <i>Canadian Code of Advertising Standards</i> re: Environmental Claims</B><BR> <SPAN class="bodyText">At the Oct. 29, 2008, ASC Board of Directors meeting, the Board approved the addition of the following to the Interpretation Guidelines for the <i>Canadian Code of Advertising Standards</i>:<BR> <BR> <b><i>Interpretation Guideline #3  Environmental Claims</i></b><br> When evaluating complaints involving environmental claims that allegedly are misleading or deceptive, [ASC s Consumer Response] Council may, in exercising its judgment, take into account the standards proposed by the Canadian Standards Association and the Competition Bureau of Canada in the Special Publication PLUS 14021, <i>Environmental claims: A guide for industry and advertisers</i>.<BR> <BR> For more information about <i>Environmental claims: A guide for industry and advertisers</i>, click <a href="http://www.competitionbureau.gc.ca/epic/site/cb-bc.nsf/en/02701e.html" class="bodyText">here</a>.<BR> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><BR><br> <!--STORY 4--> <A HREF="" NAME="item6"></A> <SPAN class="blueTitleText"><B>2008 Q3 <i>Ad Complaints Report</i> now online</B><br> <SPAN class="bodyText">The 2008 Q3 <i>Ad Complaints Report</i> (covering the period from July 1 to Sept. 30, 2008) provides case summaries of consumers complaints about advertising that were upheld by the Consumer Response Councils under the provisions of the <i>Canadian Code of Advertising Standards</i>.<br> <br> Click <a href="http://www.adstandards.com/en/standards/adComplaintsReports.asp?periodquarter=3&periodyear=2008" class="bodyText">here</a> to view the <i>Report</i>.</BR> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><br><BR> <!--STORY 5--> <A HREF="" NAME="item7"></A> <SPAN class="blueTitleText"><B>ASC welcomes new member</B><br> <SPAN class="bodyText">ASC is pleased to welcome the Association of International Automobile Manufacturers of Canada (AIAMC) as a new member. David Adams, President AIAMC, will serve as the association s official representative.<br> <br> For more information about ASC membership, please contact Rick Andrew at 416-961-6311 ext. 225 or <a href="mailto:rick.andrew@adstandards.com" class="bodyText">rick.andrew@adstandards.com</a>.<BR> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><br><BR> <!--STORY 6--> <A HREF="" NAME="item8"></A> <SPAN class="blueTitleText"><B>ASC Clearance Services presents the annual Holiday Breakfast Seminars</B><br> <SPAN class="bodyText">The ASC Clearance Services team will host the annual Holiday Breakfast Seminars in Toronto on Dec. 4 and in Montreal on Dec. 9. Watch your inbox for an invitation, coming soon. For more information call 416 961-6311, ext. 240 (Rhoda) or ext. 231 (Marie-Cécile).<br> <br> For those who will not be attending the seminar in person, the full PowerPoint presentation will be available on the Clearance Services section of ASC s website following the seminars.<BR> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><br> <BR> <!--STORY 7--> <A HREF="" NAME="item9"></A> <SPAN class="blueTitleText"><B>Children s Clearance Committee  expedited service for holiday season</B><br> <SPAN class="bodyText">To accommodate your children s advertising clearance needs during the busy holiday season, ASC s Children s Clearance Section will continue adding extra Children s Clearance Committee meetings through to the end of November.<br> <br> This expedited service scheduled during the  off weeks between the regular Children s Clearance Committee meetings held every second week is a cost-efficient alternative to conditional clearance for children s ads.<br> <br> Click for full <a href="http://www.adstandards.com/en/clearance/childrensClearanceMeetingDates.asp" class="bodyText">schedule</a> and <a href="http://www.adstandards.com/en/Clearance/resources/clearanceRates.asp" class="bodyText">rates</a> info.<BR> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><br><BR> <!--STORY 8--> <A HREF="" NAME="item10"></A> <SPAN class="blueTitleText"><B>ACA continuing education courses</B><BR> <SPAN class="bodyText"> </p> <UL><LI><A HREF="http://www.the-cma.org/?WCE=C=56|K=228682|CAL=224608" class="bodyText">Feb. 18 to May 6 -- Advertising & Media (Toronto)</A></LI> <LI><A HREF="http://www.the-cma.org/?WCE=C=56|K=228680|CAL=224608" class="bodyText">Feb. 18 to May 27 -- Direct Marketing Certificate (Toronto)</A></LI> <LI><A HREF="http://www.the-cma.org/?WCE=C=56|K=228681|CAL=224608" class="bodyText">Feb. 18 to June 3  E-Marketing Certificate (Toronto)</A></LI> <LI><A HREF="http://www.the-cma.org/?WCE=C=56|K=228683|CAL=224608" class="bodyText">Feb. 23 to June 1 -- Integrated Branding Certificate (Toronto)</A></LI> <LI><A HREF="http://www.the-cma.org/?WCE=C=56|K=228684|CAL=224608" class="bodyText">Feb. 25 to Apr. 2 -- Customer Insight through Research and Analytics Certificate (Toronto)</A></LI></UL> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><BR><BR> <!--STORY 9--> <A HREF="" NAME="item11"></A> <SPAN class="blueTitleText"><B>ICA professional development workshops and courses</B><BR> <SPAN class="bodyText"> <UL><LI><A HREF="http://www.ica-ad.com/pro-dev-foa.cfm" class="bodyText">Jan. 12 to Apr. 13  Deadline to register for Fundamentals of Advertising Course (Toronto)</A></LI> <LI><A HREF="http://www.ica-ad.com/pro-dev-bdpc.cfm" class="bodyText">Jan. 5 to Mar. 30  Deadline to register for Broadcast and Digital Production Course (Toronto)</A></LI></UL> <A HREF="/en/newsletters/newsletter_v3-i3.html#top"><IMG SRC="images/icon_top.gif" align=right width=18 height=27 hspace=0 vspace=0 border=0></A><BR><BR> </TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=20 HEIGHT=100% BGCOLOR="#FFFFFF"></TD> <TD VALIGN=TOP ALIGN=LEFT WIDTH=1 HEIGHT=100% BGCOLOR="#b9b9b9"></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=652 HEIGHT=25 COLSPAN=5> <IMG SRC="images/footerBar.gif" width=652 height=20 hspace=0 vspace=0 border=0></TD> </TR> <TR> <TD VALIGN=TOP ALIGN=LEFT WIDTH=440 HEIGHT=20 COLSPAN=5> <A HREF="http://www.adstandards.com/en/AboutASC/index.asp"><IMG SRC="/en/images/newsletter/lowerNav_aboutASC.gif" width=65 height=12 hspace=0 vspace=0 border=0 ></A><A HREF="http://www.adstandards.com/en/clearance/index.asp"><IMG SRC="/en/images/newsletter/lowerNav_aboutASCClearanceServices.gif" width=164 height=12 hspace=0 vspace=0 border=0 ></A><A HREF="http://www.adstandards.com/en/joinASC.asp"><IMG SRC="/en/images/newsletter/lowerNav_aboutASCMembership.gif" width=135 height=12 hspace=0 vspace=0 border=0 ></A><A HREF="http://www.adstandards.com/en/ContactUs/staffContact.asp"><IMG SRC="/en/images/newsletter/lowerNav_contactUs.gif" width=64 height=12 hspace=0 vspace=0 border=0 ></A></TD> </TR> <TR> <TD VALIGN=MIDDLE ALIGN=LEFT WIDTH=652 BGCOLOR="#FFFFFF" COLSPAN=5> <IMG SRC="images/whiteSpacer_1x25.gif" width=100% height=16 hspace=0 vspace=0 border=0><BR> <SPAN class="footerText"> <B>Pour lire notre Communiqué en français, <A HREF="http://www.adstandards.com/fr/newsletters/newsletter_v3-i3.html" class="footerText">cliquez ici</A>.</B><BR></SPAN> <IMG SRC="images/whiteSpacer_1x25.gif" width=100% height=6 hspace=0 vspace=0 border=0><BR> <SPAN class="footerText"> <B>Questions? 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Your privacy is important to us and we do not share your contact information with any third parties.<BR> <IMG SRC="images/whiteSpacer_1x25.gif" width=100% height=6 hspace=0 vspace=0 border=0><BR> Advertising Standards Canada<BR> 175 Bloor Street East, South Tower, Suite 1801, Toronto, Ontario M4W 3R8<BR> Tel: 416 961-6311 Fax: 416 961-7904<BR> <IMG SRC="images/whiteSpacer_1x25.gif" width=100% height=6 hspace=0 vspace=0 border=0><BR> 2015 Peel Street, Suite 915, Montreal, Quebec H3A 1T8<BR> Tel: 514 931-8060 Fax: 514 931-2797<BR> <IMG SRC="images/whiteSpacer_1x25.gif" width=100% height=6 hspace=0 vspace=0 border=0><BR> E-mail: <A HREF="mailto:info@adstandards.com" class="footerText">info@adstandards.com</A>&nbsp;&nbsp; Web: <A HREF="http://www.adstandards.com/en/index.asp" class="footerText">www.adstandards.com</A><BR><BR></TD> </TR> </TABLE> </CENTER> </BODY> </HTML>